User Experience Fundamentals

This module is part of the Post-Diploma Certificate in Design (Specialist Diploma in Digital Content Creation for Business).

What You'll Learn

Understanding user needs is key to creating great digital content. This module teaches how user experience (UX) research and design techniques help designers better appreciate their target users, and create great experiences for digital content consumers. This module" ̄is structured to provide a balance of UX theory, with practical, hands-on exercises on essential UX techniques and tools. By the end of the module students will be able to apply UX theory to guide the organisation and presentation of interactive content for consumers on a range of representative digital platforms.

Module Outcomes

• Justify a design approach for a given brief
• Organise content using a responsive design approach
• Design a web prototype using the UX design process
• Evaluate a prototype using usability testing techniques

Minimum Entry Requirement

Applicants should possess a local polytechnic Diploma, ITE Technical Diploma / Technical Engineer Diploma / Work-Study Technical Diploma or Degree in any discipline.

Applicants who do not meet the entry requirements may be considered for admission to the course based on evidence of at least five years of relevant working experience or supporting evidence of competency readiness. Suitable applicants who are shortlisted will have to go through an interview and/or entrance test. The polytechnic reserves the right to shortlist and admit applicants.

Applicants should have a DSLR or DSLR equivalent camera that can switch to Manual mode & interchangeable lens.

Applicants will also need to have their own laptop that can run Adobe CC.

Conditional Offer

Graduating students (in final semester) from a local polytechnic or Institute of Technical Education (ITE) may apply for the programme.