Tpud – Product Manager (asynchronous E-Learning)

A graduate of this program will be able to:

• Pitch a Product Vision: Develop a compelling pitch for the development of a new product. You will perform primary and secondary market research to identify target users and size the market opportunity for a new product. You will compile your analysis into a pitch deck and present the vision of your product to business stakeholders.
• Run a Design Sprint: During the Design Sprint, you will explore multiple ideas, narrow down ideas to the most compelling one, create a storyboard and prototype, conduct user research, refine their ideas, and incorporate findings into a final product spec.
• Manage the Product Development Process: You will take the work completed previously through the execution and development phase. Then compile a sprint backlog with a clearly defined sprint goal that reflects the prioritized user stories and detailed acceptance criteria. You will refine the solution by leveraging application programming interface (API) documentation. Then, you will create a coordination activities map and handle competing priorities ranging from production issues reported and resource constraints to stakeholder feedback and requests that come up during product development.
• Deliver a Product to Market: You will take the product you have developed previously and bring it to market. You will create a pre-launch process, including identification of launch risks and mitigations, to enable launch. Then, you will develop a marketing and pricing strategy to communicate the value proposition of your product to customers. You will write a user guide and other create other communications collateral to prepare the Sales and Customer Support teams to evangelize the product. Finally, you will use customer feedback to design an A/B test for a new product feature.

What You'll Learn

This Nanodegree program teaches the foundational skills all product managers use in leading the development of software products, whether they are mobile apps, desktop apps, or web platforms for consumers or enterprises.

It is ideal for beginners who want to start a career in product management, and set themselves up for success to land and perform on the job.

Minimum Entry Requirement

Basic Proficiency in English