Advanced Google Analytics for Power Users (synchronous E-Learning)

• Examine the fundamental of Google Analytics including tools and techniques
• Build reports in Google Analytics featuring relevant data displays of patterns, trends and correlations
• Build customer segments in Google Analytics and display the trends and findings in an optimal way
• Examine the fundamental of Google Analytics Ecommerce including tools and techniques
• Track eCommerce events and display the trends and findings in an optimal way
• Use Google Analytics Ecommerce to improve business performance
• Examine the fundamental of Google Data Studio including tools and techniques
• Create Google Data Studio visualizations and display the trends and findings in an optimal way
• Build effective Google Data Studio dashboards for faster & easier interpretations

What You'll Learn

This course covers the data analytics process and focuses on Google Analytics, Google Analytics Ecommerce and Google Data Studio. Learners will equip with the appropriate knowledge and skills to use the systems to improve business results.

Minimum Entry Requirement

• 21 years and above
• Possess minimally a Secondary Level and/or listen, speak, read, and write English at a proficiency level equivalent to Employability Skills System Workplace Literacy (WPL) Level 5
• Use numeracy skills equivalent to the Employability Skills System Workplace Numeracy (WPN) Level 5
• Minimum 1 year of working experience